ED BROUSSARD / Creative Director / Art Director / Motion Designer
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Taylor Made

 

The Speed Police

To show how serious TaylorMade was about increasing distance, we decided to not take ourselves so seriously. So we created the Speed Police, a crime-fighting foursome brought together to stop the epidemic of slow, outdated clubs sweeping the game of golf. These aren't your ordinary patrolmen—they're marionettes! Don't talk down to them though, not unless you're prepared to face the short arm of the law. 

These four puppets were designed and sculpted after the top four players on the TaylorMade roster: Justin Rose, Dustin Johnson, Jason Day and Sergio Garcia. All of whom were ranked in the top 10 golfers in the world at the time of the campaign launch.